Focus On...Puma Racewear

racewear.co.uk is proud to have been appointed an agent for PUMA racewear, and I thought it a great idea to give some background as to why it deserves a place in your wardrobe.

PUMA was founded in Herzeogenaurach, Germany in 1948 and is one of the world's largest suppliers of athletic footwear, clothing and accessories. PUMA claims its "four cornerstones" are heritage, sports performance, technological innovation and challenge and has kept true to those principles as it has diversified its brand image and products to become an "alternative" sports brand drawing on influences from sports, lifestyle and fashion. PUMA performance racing shoes were first used in the 1970s and 1980s, and the brand has grown through association with teams such as Ferrari and, latterly, Red Bull.

But enough of the marketing speak...what's special about PUMA for the racing driver?

"Trionfo" is the name used by PUMA for their top-of-the-range products and none more so than the Trionfo race suit.

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  Lightweight &; breathable satin Nomex 3 layer design offers better weight reduction, breathability, protection and durability than traditional 3-layer lightweight designs
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  Features Puma's "Extended Movement System" (EMS):

Stretch panels at the back of the arms replacing the soft knit gussets

Reduced weight of the upper arms/chest area

Further reduced bulk of Nomex around the critical shoulder/harness/HANS device

Increased air flow to the chest area

• Strategically placed knit Nomex stretch panels located at the knees, calves, and kidney/lumbar areas improve both mobility and breathability
• Forward seams for enhanced comfort in the car
• Super flat grabstrap design for the ultimate HANS compatibility
• Soft knit internal collar with satin outer stops migration under the HANS chest plate allowing safe and comfortable use of the HANS device

This is pro-quality racewear, with a price to reflect it! But if you want the best, then it costs. Further down the range the Future Cat and the Race Cat represent superb value for money for competitors racing in closed cars and/or hot climes.

For the very best in the PUMA range look for the name Trionfo, and that's true of the Trionfo Mid Pro II Race Boot as well! PUMA, with over 35 years of race footwear development, produces the most technically advanced state-of-the-art racing footwear and the PUMA Trionfo Mid Pro II is the most technologically advanced racing shoe ever produced for the professional driver:

• Constructed of Schoeller canvas, soft suede, and Nomex lining
• Superior transpiration, weight reduction, and increased fire protection (TPP40)
• Asymmetrical lacing improves blood circulation, decreases lactic acid build-up (muscle fatigue), and improves heat dissipation within the foot
• ‘Tongue-less’ body design reduces weight while improving conformation to shape and movement of the driver’s foot
• Carbon fibre heel stabiliser provides balance for heel-and-toe combined with a split heel design reduces weight, heat transfer, and vibration
• FIA 8856-2000 and SFI 3.3/5 approved

Take a look round an F1 paddock, and you'll see many drivers wearing boots branded with other manufacturers' logos that look "surprisingly" like the Trinofo!

PUMA are also moving into karting clothing too! Drawing on their extensive experience, they have produced the PUMA Kart Cat, a Cordura/cotton 2-layer CIK/FIA Level 2 homologated suit  combining high technical featurs with a fresh an cool design:

• Full Movement System (FMS)
• Knit panels on elbow and knee
• Soft knit collar

Wherever you see the leaping cat, you know that PUMA will have given you an exceptional garment, so why not give them a try?

That's all for now - see you on the grid?

Max Tyler
racewear.co.uk
08452 604104